30 Days To Your Own Book!
This week, I had the pleasure of interviewing book marketing expert John Kremer on the Lifestyle CEO Show. According to John, no matter what kind of buisness you have these days, you also need a book. By way of example, he shared how a New York dentist who sells Zellies, a chewable product to clean and protect teeth and freshen breath, uses a self-published book to enhance product sales and promote brand awareness. The book includes information on how to avoid going to the dentist. What a perfect complement to the product she sells! The combination is a powerful 1-2 punch that makes it hard not to buy one when you've already committed to buying the other. What sense would it make to buy Zellies without also getting a book to help you understand how best to use them?
What information do you have that can encourage people to buy your product? Connect these dots by writing for as little as an hour a day for 30 days and you'll have a book and the makings of a new way to get the word out about your products and while generating another stream of income. What's not to love?!
To enjoy John's interview and all of the other Lifestyle CEO Shows, click here.
